Francisco Garza Egloff
CEO of Arca Continental
Previously, since 2003, he was the CEO of Embotelladoras Arca. He is a member of the Administrative Board for Grupo Industrial Saltillo, Grupo Alen, Banco Banregio, and Banco Holandés Rabobank, as well as División de Ingeniería y Arquitectura del Tecnológico de Monterrey. He was the CEO of Sigma Alimentos, Akra, Petrocel-Temex, and Polioles, in the petrochemical division of Alfa, where he developed 26 year career. He is the Chemical Engineer Administrator from the Tecnológico de Monterrey and studied Alta Direccion at IPADE.
Guillermo Aponte González
CEO of Arca Continental South America
With a history of over 25 years at the Coca-Cola Company in Asia and
Latin America, Guillermo Aponte previously served as President and
CEO of the Coca-Cola Company in the Philippines and CEO in Colombia. He is the Engineer for Computer Systems at
the Universidad de Los Andes, with a concentration in Marketing from the same university, and he is a graudate of Executive Development Program at Wharton Business School, Univeristy of Pennsylvania.
Alejandro González Quiroga
Executive Director Mexico Beverage
He has worked in various positions in Arca Continental for over 27 years. Previously he served as Director of Arca Continental South America and Director of Arca Continental Argentina. He graduated from the Universided Regiomontana with a degree in Business Administration and studied Alta Dirección at Tecnológico
de Monterrey and the IPADE.
Manuel Gutiérrez Espinoza
Executive Director of Planning
He worked for over 30 years at Alfa e Hylsa in planning, Acquisitions,
Divestitures, Project Growth, Control, Computers, and Supplies. He is a Mechanical Engineer Administrator at the Tecnológico
de Monterrey and has his Masters in Business Administration from
the Massachusetts Institute of Technoogy (MIT).
Arturo Gutiérrez Hernández
Executive Director of Operations
Previously he was the Director of Operations in Mexico, and he
servered as Secretary on the Board of Directors, Director of the
Mexico Beverage Division, Director of Human Resources, Director of
Planning and General Counsel. He recieved his Law Degree from
the Free School of Law and has a Masters in Law from Harvard
Emilio Marcos Charur
Chief Financial Officer
Previously he was the Director of Operations at Bebidas Mexico
and Director of the Supplementary Business Division of Embotelladoras Arca, additionally, he topped off the areas of Treasury and Procurement and held various Administrative and Finance positions. He is an Industrial and Systems Engineer at the Tecnológico de Monterrey and holds a masters in Administration
from the University of Illinois.
Alejandro Molina Sánchez
Executive Technical and Supply Chain Director.
President of the Global Supply Chain Council of Bottlers. Previously,
he worked for more than 15 years at Coca-Cola of Mexico in Quality,
Environmental Sustainability, and Supply Chain. He is a Chemical
Engineer from the Universidad La Salle y has a Supply Chain degree
from the Instituto Tecnológico Autónomo de México (ITAM).
Baldomero Ponce Cruz
Executive Director of Human Capital
Previously he was the Deputy Chief Executive Officer and a member of the Board of Directors for Grupo Continental, where he worked in various positions for more than 33 years. He is a Mechanical
Engineer from the Instituto Tecnológico de Ciudad Madero.
Alejandro Rodríguez Sáenz
Executive Director of the Complementary Businesses
Previously at Embotelladoras Arca he served as the Director of Bokados and the General Manager at Topo Chico. He also held management positions at Orión y Akra. He is a Chemical and Systems Engineer, holds a masters in administration from Tecnológico de Monterrey, and has studied Alta Dirección at IPADE.
Jaime Sánchez Fernández
Executive Legal Director
Previously he was the Legal Director, Secretary of the Board of Directors, and Corporate Legal Manager for Embotelladoras Arca. He worked in Alfa for 8 years as a corporate lawyer and also practiced independently. He recieved his law degree from the University of Monterrey and has a Masters in Law from the University of Michigan.
Jean Claude Tissot
Executive Director of Marketing
He previously worked in managerial positions at the Coca-Cola Company for over 15 years, and prior to that he worked at Warner Lambert for five years. He has a PHD in Business Administration from
the Universidad ICESI, as well as a masters in both Marketing and Finance that he recieved from the College of Superior Management Studies in Columbia.